HicksStrong Hug Mugs: Bringing Comfort to Our Deployed Service Members
- Michael Hicks
- Mar 15
- 3 min read
Updated: May 5
As we entered 2024, HicksStrong Inc. ignited a special enthusiasm for our annual holiday mug handout. This year was particularly meaningful. Our goal was to reach out to those serving our country and offer them a comforting piece of home. We shipped 48 HicksStrong Hug Mugs, accompanied by heartfelt letters from Girl Scout Troop 5111 in NY to NY Air National Guard service members deployed in Jordan. The experience exceeded our expectations, spreading warmth and joy among those far from their loved ones.
In this post, I will walk you through how these Hug Mugs impacted the lives of our military members during the holiday season.
The Intent Behind Hug Mugs
After we lost Macoy, we asked one of his shipmates what is something every sailor wants or needs. Their response was simply a hug. Each Hug Mug is our way to embrace every service member and remind them that they are not alone. Help is always available.
At HicksStrong, we believe in the power of connection. Our Hug Mugs symbolize warmth, support, and community. Service members face significant challenges, especially during holidays when they are separated from family and friends. We hoped that by adding a personal touch, we could bring comfort to their lives.
We specifically chose the Air National Guard to honor their dedication and sacrifices. Sending these mugs overseas was our way of saying “thank you,” reminding them that they are appreciated and supported from afar.
The Unboxing Experience
Upon arrival in Jordan, the unboxing of the HicksStrong Hug Mugs ignited excitement among the service members. The atmosphere crackled with joy as they gathered to open their shipments.
The sheer delight was evident, as high-fives and laughter brightened the room. It was heartwarming to witness their joy and know our intent to bring them comfort was being fulfilled.
Smiles That Speak Volumes
A photo that stands out shows a service member joyfully holding his mug high. It is incredible how something as simple as a mug can spark such happiness.
These smiles reflect our mission: to strengthen the bond between those who serve and the community supporting them. A HicksStrong Hug Mug is more than just a cup for hot drinks or a pint of ice cream; it serves as a reminder of the love waiting back home, making the distance feel a little less daunting.
A Taste of Home
Many service members shared that these mugs felt like a piece of home accompanying them. Each mug is thoughtfully designed, reminding them of the warmth they feel from family and friends.
The idea that our mugs can contribute to mental resilience highlights their profound impact. We often say that HicksStrong Hug Mugs save lives. It's about fostering connections, reminding those deployed that they are never truly alone.
Heartfelt Feedback from Service Members
The response from deployed service members was overwhelmingly positive. Many expressed sincere gratitude through stories about how the mugs uplifted their spirits during the holidays. It’s touching to know that a small gesture can create ripples of happiness.
We often look for ways to uplift those around us. This experience beautifully illustrates that even minor acts of kindness can create a significant impact.
The Bigger Picture
This initiative goes beyond mere holiday gift-giving. It builds a sense of community and togetherness during the festive season.
From our team at HicksStrong to our volunteers and the sponsors who paint the Hug Mugs, everyone involved understands the significance of our actions. Each mug embodies unity, gratitude, and love, truly reflecting our mission.
Looking Ahead
Reflecting on this experience fills us with excitement for the future. As we look to expand our outreach, we consider sending even more items that can spark joy and comfort for service members.
There is something powerful about knowing we can brighten someone’s day. We remain committed to spreading those positive vibes far and wide.
Our Heartfelt Gratitude
Our HicksStrong Hug Mugs have accomplished more than we ever dreamed through our 2024 holiday handout. They brought a piece of home to Air National Guard service members deployed in Jordan.
These mugs serve a practical purpose; they symbolize love, warmth, and connection. They remind us that even when miles apart, we are always cheering them on. Each smile captured reflects the extraordinary power that simple gestures carry.
Looking forward, we will continue our mission of spreading kindness and support to those who dedicate their lives in service of our country. Let’s keep the spirit of community alive and growing!
Interested in sponsoring a Hug Mug Paint & Save? Visit: www.hicksstrong.org.hug-mugs for more information.

Comments